Testimonials

Hear from the clients and industry leaders I’ve worked with and see the impact our collaboration has made.

“We’ve been lucky to partner with Daniel since we launched at the start of 2025 and are thrilled with the results.

He helped us win one of the biggest awards, CRN MSP of the Year, get coverage in all the major industry publications, and launch our podcast, TrulyUNPLUGGED, embracing his content engine model approach.

Daniel isn’t just a PR professional, his journalism and storytelling expertise make him the perfect partner for any company looking to raise its profile and communicate authentically in 2025.”

Brett Critchley, Chairman, Truly SMB

“I’ve known and worked with Daniel for many years during his career as a journalist for ITV, and his talent is undeniable.

He brings creativity, energy, and inventiveness to every situation, harnessing a unique ability to transform complex topics into engaging, relatable stories.

Daniel has a strength of inspiring those around him with his energy, and it’s very exciting to see him bring his storytelling skills into the world of PR and comms.”

Chris Hesketh, News Editor, ITV

Pax8

"Working with Daniel is a real joy and always exciting. He brings an incredible mix of creativity, technical expertise, and genuine passion for storytelling to every project.

His ability to turn ideas into powerful audio-visual stories is second to none, and he’s always pushing for innovation, whether that’s exploring new formats, experimenting with fresh ideas, or finding smarter ways to reach and engage audiences.

Above all, Daniel’s enthusiasm is infectious; he genuinely cares about helping brands grow and make an impact."

John Griffiths, Strategic Marketing Leader (former VP of Marketing, Pax8 EMEA)

“Daniel was our client at Pax8 and he hired my agency AMBITIOUS to support their growth and brand awareness in the UK and Europe.

Daniel is a brilliant collaborator and took the time to build relationships with my team, working in partnership to deliver great results for Pax8 and championing us with his colleagues in the US and beyond. His strong broadcast background gives him a real edge in terms of understanding the power of a story.

Our relationship continues as we find ways to work together as he builds his new business.”

Sarah Woodhouse, Director, Ambitious